Google Paid Search Explained - Image
October 12, 2022 | Posted in Business

Google Paid Search Explained

There are four basic types of Google ads: Listing ads Featured map ads Shopping ads Professional service ads A person types or dictates what they’re looking for into their browser and Google pops up a webpage with what its robots have determined are the best answers. These “best” answers are the contents of the map […] Read More
Digital Marketing 101: What Is a Tracking Pixel? - Image
March 2, 2021 | Posted in Business

Digital Marketing 101: What Is a Tracking Pixel?

Tracking pixels are snippets of code that are added to websites to gather data. They acquire crucial information online marketers use to improve conversion rates and retargeting ads. Almost every advertiser and marketer knows what a tracking pixel is, how it works, and how to apply them to their client’s businesses, websites, and online marketing […] Read More
Why your business needs a social media presence - Image
February 23, 2021 | Posted in Business

Why your business needs a social media presence

According to Statista, as of Q1 2020, 420 billion people are active on social media. Imagine the leads you could generate once you start your online presence. The world is shifting from what we once knew. Every day, more and more things are moving online as technology continues to dominate our lives. The newspapers, retail […] Read More
Digital Marketing - Image
November 26, 2020 | Posted in Business

Digital Marketing

What a terrific looking website you have there! Visually stunning! Really easy for customers to quickly find what they’re looking for! It’s architecturally well designed. And it loads like lightning. A lot faster than the 3 second time limit where most people bail off a slow loading website. You’ve done a great job so far. […] Read More
Marketing in a Covid World - Image
May 22, 2020 | Posted in Business

Marketing in a Covid World

What Should Your Business Do Now? Like you, we are fed up with all the “Debby Downer” articles rehashing the negative economic effects of Covid-19. We all get it already! How about some real help! Let’s give you valuable and usable information on the best things to do and when to do them. Let’s get […] Read More
SEO Expectations - Image
May 4, 2020 | Posted in Business, SEO Tips

SEO Expectations

SEO pricing is completely dependent on what needs to be done. What needs to be done is based on their goals. That said, everything I am about to sum up could change when I get answers back. What it is: SEO can be best summed up as working on all aspects of your website (onpage) and […] Read More